We’ve been helping our clients make big breakthroughs since 2005

Our team

Every member of our team has held senior roles at leading retailers or hospitality brands, so we know first-hand what it takes to succeed in the real world.

We have been clients of the big consulting firms and seen what works best. So, our aim is to bring the best of consulting to every project.

Neil Munz-Jones
Founded mdj2 in 2005

20 years in retail and supply with senior roles at B&Q/Kingfisher and as MD of an international manufacturing business. Certified Executive Coach

Expertise

  • Strategy
  • Category Management
  • Leading Change
  • Coaching
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John Alexander
Joined mdj2 in 2018

20+ years in the home improvement and general merchandise sectors for Homebase, Argos and Wickes

Expertise

  • Prince2 qualified Programme and Project Management.   
  • Commercial Processes  
  • Stakeholder Management 
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Malcolm Cooke
Joined mdj2 in 2023

35+ years in retail and trade at B&Q, TradePoint and Kingfisher. Member of the Institute of Builders Merchants

Expertise

  • Store Format & Customer Journey
  • Range, Space & Stock Management
  • Layout & Planograms
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Andy Newman
Joined mdj2 in 2011

20+ years’ retail and hospitality experience with major PLC’s and 5 years completing a turnaround of his own garden centre business.

Expertise

  • Proposition & Format Development
  • Business Growth & Development
  • Event Management
  • Programme Management
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Alison Robb
Joined mdj2 in 2026

20+ years in FMCG innovation, sales & marketing (Mars Inc, Arla, Young's Seafoods) and 5+ year in collaborative workflow software implementation

Expertise

  • "One Truth" Management Information
  • Streamlined Concept-to-market delivery
  • Efficient Commercial Processes
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David Estyn-Jones
Joined mdj2 in 2023

30+ years in Tranformation, Programme & Operations Management across Retail, Hospitality and Public-Sector

Expertise

  • Transformation Project Leadership
  • Programme Management / PMO
  • Process Efficiency
+ READ BIO

Marie Anderson
Joined mdj2 in 2019

20+ years in retail at Tesco Clubcard, Disney and Sainsbury's. Certified Member of Market Research Society (CMRS)

Expertise

  • Customer Insight & Data
  • Loyalty Programme Management
  • Consumer & Trade Research
+ READ BIO
Kaye Heath
Joined mdj2 in 2026

30+ years in Hospitality Management with Whitbread, Laurel and Greene King

Expertise

  • Operational excellence  
  • Field & Central Operations
  • People growth
+ READ BIO
Our associate network

We complement our core team with an extensive network of expert partners in the UK and Europe, built up over 20 years.

Because each project is unique, we work hard to provide every client with the ideal team based on the right mix of specialist skills and experience.

We love working
on big challenges

Let’s talk about yours
Get in touch